Informational Social Media

How I Used Pinterest to Decorate My Apartment

On my desk in my apartment sits a pink notebook with “Ideas (Obviously Super Brilliant Ones)” etched on the front […]

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Social Media

How MLB Teams Use Social Media to Increase Revenue

October is here, which means it’s time for some postseason baseball! I am a diehard Yankees fan (if you feel […]

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Informational Strategy

Spread the Word! Word of Mouth Marketing and How to Make the Most of It

One of my favorite weekend hobbies is to research boutiques that are no more than an hour away and make […]

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Social Media

Pinning Your Way To Better Exposure

Scroll, click, create a board (maybe a secret one), pin, and repeat. The next thing you know it’s 1:00am, and […]

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Strategy

The Importance of Giving Back to the Community and How to Do It

What do you consider when purchasing a product? When you’re taking a leisurely stroll through Target, what elements of a […]

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Informational

Brand Consistency in a Beach Town

Take a minute and close your eyes. Picture the beach you used to go to as a kid. What are […]

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Promotional Products

The Graphic Tee: A Fashionable Form of Marketing

When my mom was in her twenties, she bought herself a jean jacket from her favorite store at the time. […]

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Informational Strategy

Your Ticket to the Show: The Encore

The show was a success. The booth’s design drew quite the crowd, and your brochures and giveaways are within the […]

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Social Media Strategy

How to Influence Gen Z and Millennials on Instagram

Did you know that over 50% of the world’s population is younger than 30 years old? As Generation Z grows […]

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