Partnering with other companies can be a great way to get your business’ name out there, successfully launch a new product, or create social media buzz! Check out some great brands that have recently partnered with well-known or locally established companies to promote and launch their products! 

Hilton Carter for Target  

You have most likely visited a few different Target stores in your lifetime. Target is well known for being that store you go to for a specific product and walk out with a cart full of items. Their reputation makes them the perfect partner. Not only is their brand well known, but people know they are going to browse for other items as soon as they walk in. Target recently partnered with Hilton Carter, a plant enthusiast, and author. For a limited time in select locations, Target is selling a line of real and faux plants as well as accessories for your home. If you didn’t know him prior to the Target launch and you are an avid Target shopper, I’m sure you know who he is now! This launch definitely got Hilton Carter’s name noticed by Target shoppers. I, for one, can’t wait to see who they partner with next. 

Learn more about Hilton Carter for Target here.

Pickle Seltzer 

Yes, you read that heading correctly. Pickle Seltzer is almost here. Hard Seltzer lovers, you have probably indulged in a Crook & Marker seltzer at one point or another and have seen the Hopsulator Slim metal seltzer koozies made by BruMate. These two companies sell products that go hand in hand with each other. This partnership was a no-brainer! The interesting flavor of this seltzer is far from the fruity norm and is truly one of a kind. Partnering this unique flavor with the most well-known seltzer koozie company was no mistake and definitely brought attention to Crook & Marker’s new flavor. It will be available for a limited time, and I cannot wait to try and get my hands on a pack.  

Learn more about the Pickle Seltzer here.


Dye Hard Fan 

A local company I follow on social media, Dye Hard Fan, hosts contests and collaborates with local businesses in the area to promote their custom apparel. Her t-shirts, hats, and sweatshirts are dyed to perfection. When paired with a local business for a giveaway, like a recent contest with the newly opened Pizza Jawn in Manayunk, PA, her products reach a whole new pool of potential customers that may not have known about her products prior.  

Check out Dye Hard Fan’s gear here.


Whether your business is a huge chain like Crook & Marker or a local business like Dye Hard Fan, partnerships and collabs are always a great idea to take your brand or product launches to a whole new level!  

About the Author

Samantha Payne

Samantha is one of our social media coordinators. She is a photographer in her spare time and loves to travel to new exciting places.

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