Brand

The Marketing Behind the Barbie Movie

The new live action Barbie movie came out on July 21, 2023. For months, this movie was advertised in over […]

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Social Media

The Rise of Podcast Marketing

Have you ever been listening to a podcast while working out, cleaning, or doing some other mundane task, and got […]

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Informational Strategy

Super Bowl Ads That Stole Our Hearts

Whether you’re Tom Brady’s biggest fan or you couldn’t care less for him, we can all agree on one thing: […]

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Social Media

Advertise on TikTok!

In 2019, the top two most downloaded apps worldwide were WhatsApp and Messenger. Can you guess what the third most […]

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Promotional Products

Using Promotional Products to Develop Your Brand

When most people think of promotional products, their brain jumps straight to the drawer that everybody has in their house. […]

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Informational Strategy

Marketing Essentials, As Told By Halo Top

In March of 2019, Halo Top released its very first national ad campaign entitled “Ice Cream for Adults.” In the […]

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Informational

The Importance of Sports Sponsorships & Endorsements

At a baseball game this summer, my friend Gabby carried on about how much she loved the Phillies. When I […]

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